Celebrating 10 year of Stuart Parsons
Our Sales Director, Stuart Parsons, is celebrating 10 fantastic years at Eventmasters. Dubbed the “Sheriff of Cheltenham,” but simply known as “Stu” to his friends and colleagues, Stu’s deep love of horse racing and world-class events has placed him front and centre of some of Eventmasters’ greatest achievements over the past decade.
Famous for his venue run-throughs, presence at events and unmistakable Bristolian charm, Stu has become the face of Eventmasters and is widely praised by clients for his approachable, can-do attitude.
Here’s what Stu had to say about his time at Eventmasters:
“My time at Eventmasters has been a rollercoaster. I came to the job fairly lost after finishing university in Birmingham without a clear idea of what I wanted to do, and the role has genuinely changed my life.
I’ve been to some of the most sought-after events in the world, met incredible clients, and worked with amazing people.
My colleagues have been with me every step of the way. The Sheasby family have looked after me like one of their own, along with my long-standing teammates: JD (12 years), Denny (15 years), Kaileigh (7 years), and Rob (3 years). Here’s to many more years!!”
Stu’s Fun Facts
Favourite Film: Van Wilder: Party Liaison
Favourite Sporting Moment: Denman carrying 12st to win the Hennessy Gold Cup at Newbury in 2009
Favourite Eventmasters Event: The Cheltenham Festival “Every day at Cheltenham is a glorious day to be alive.”
Bonus Fun Fact: “I kept a clean sheet in the FA Cup game in 2023”
Clients say about Stu.
“Stuart supplies us with a fantastic corporate package for Cheltenham Gold Cup day where we are treating our employees to a day out. If you are looking for the perfect hospitality event along with a fantastic service then please get in touch with Stuart and the team, you will not be disappointed.” – Craig
“Stu and the team at Eventmasters always deliver the best experiences…” – Paul
“Stuart was a dream to deal with, nothing was too much trouble. He organised tickets for us for a Chelsea game at a great price and with outstanding customer service… Highly recommend Stuart and the Eventmasters team!” – Tracey
If you require VIP Hospitality for a sporting event like Royal Ascot, the Cheltenham Festival, the Premier League, and a plethora of golf events and concerts, do not hesitate to contact Stuart Parsons and the rest of our sales team members here at Eventmasters.
Either fill in the form at the bottom of this page, or you can call us instead on 020 7989 6500 or 0121 233 6500.










